October 5 2012
3 Social Media Best Practices that TRULY Matter by Mitchell Osak
Contributor: Mitchell Osak 0 Posted: 10/01/2012 12:00:00 AM EDT | Most firms are expected to significantly increase their spending on social media over the next 18 months. However, managers need to ask themselves if they have the capabilities to exploit its potential? Our experience and industry research suggests that many companies are ill-prepared to leverage social media.