Giveaways and your Audience

October 8 2012

Giveaways aren’t necessarily bad in Social Media. I suggest you reward your advocates, nurture your relationships, and use content to win or attract the right audience.

I love the statement below from a smart and very successful friend. I won’t name the person in case the statement is taken the wrong way. I will say that I completely agree with and teach the following:

“I’ve found that if I ask for the kinds of people who want free giveaways, I get the kinds of people who like free giveaways and not smart and engaging people like you.”

Attracting the powerful audience you really want may take time but it’s so worth it.

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