I had a successful national print magazine owner tell me that the one thing most small business owners...

November 12 2012

I had a successful national print magazine owner tell me that the one thing most small business owners believe they can do is marketing. I believe marketing can be done well DIY but it does require training and homework. Especially with communication and social media which don't operate the same way as traditional marketing tools.

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5 Reasons Why Do-it-Yourself Marketing Can Actually Hurt Your Business Small Business Trends5 Reasons Why Do-it-Yourself Marketing Can Actually Hurt Your Business - Small Business Trends

Entrepreneurs, by nature, are do-it-yourself people. Not a bad thing. While that trait may serve you in many areas there's one where it actually works against you: Marketing. Here's five reasons why. 1) 2) A Business Owner Can't Be Objective. 3) The Best Marketing Isn't About A System or Formula.

http://smallbiztrends.com/2012/10/5-reasons-why-do-it-yourself-marketing-can-actually-hurt-your-business.html