Collection of thoughts, sights, and adventures... Thanks for coming along.
Victor just checked in @ Louis Armstrong New Orleans International Airport (MSY) (Kenner, United States)
Victor just checked in @ Pizano's Pizza (Chicago, United States)
Victor just checked in @ Bourbon House (New Orleans, United States)
The First Graduates from the LSU Social Media Specialist Certificate Class Spring 2011 The Spring semester of the Social Media Specialist Certificate Program is set to kick off on February 28 this year with the Social Media Essentials for Business class....
LSU Continuing Education recently announced their new Fall course offerings and catalog. I’m teaching the Social Media Strategies and Quality Assurance courses listed. I’ve provided the correspondence from LSU CE here for your convenience. I’m looking...
Wikipedia is an online empire and powerhouse. Searching almost any keyword, in any search engine, will typically show a Wikipedia listing near the top of results. So, should you list yourself on Wikipedia for marketing purposes? Of course. Word of Caution Wikipedia...
I’m often asked, “why don’t more people engage with companies on social sites?” First, it’s a little awkward and weird for most people to talk to a company online. Unless we have a complaint, consumers are just not used to chatting with a company. Secondly,...
We live in the greatest country in history, and we are the most benevolent nation ever. We have a responsibility to the rest of the world to be the best we can be. Because… “You can’t feed hungry people with an empty plate.” -Doug Wead We must be strong...
If content is king, then the writing process is the strong Queen by the King’s side. 1. Understand your message and target audience. 2. Make adjustments for the channel you’re publishing on. 3. Consider how your message leads to your business objective...
I am a social media consultant, trainer and speaker who frequently participates in #BlogChat via Twitter on Sunday nights. It’s a vibrant community of smart ambitious people lead by Mack Collier, who is a great guy and one of America’s leading authorities...
At the end of June 2012, Twitter ended the part of its relationship with LinkedIn, which enabled Twitter users to automatically post their tweets on LinkedIn. While I understand and relate to, the desire to automate when possible, this change will likely...
Social Media is still new for many organizations. Early adopters and innovators have proven that social media is effective for community building, brand awareness, customer service, project management, employee engagement, recruiting and marketing. Some...
The 2013 New Media Expo was a blast. The largest collection of bloggers, podcasters, and web TV pros. One big highlight for me was spending time with the Overblog team. Overblog was an exhibitor and sponsor of #NMX in Las Vegas. I participated in several...
Kicking off the Spring semester of the LSU CE Social Media Specialist Certificate Program. As always, social media changes rapidly. Here are new strategic items since last semester: Google+ communities – This new area of G+ provides great new ground for...
Landing pages have a major impact on achieving your goals online. Here are some links I recently sent to a client to help inform, inspire and otherwise tweak their home page and landing pages. 1. Quick read from Hubspot on tips for landing pages: http://blog.hubspot.com/7-landing-page-design-tips...
I’m attending the Global Leadership Summit, an annual global conference delivered to host sites simultaneously all over the world. I am touched and inspired by each of the speakers. It’s got me thinking about the importance of trust in relationships. Trust...
One of the fun things about human behavior and trend watching is seeing things come, go and come again. In almost every field of endeavor there are practices which are best, then worst, then best again. For many years I watched the medical community...
John Brown former CEO of Stryker Corporation lived by the mantra, “It’s best to be one fad behind”. Never first to market and never last to market. There are many leaders, companies and entire industries who focus on established best practices and are...
Overblog is a company to keep your eye on in 2013. As a blogging platform it is unique and provides for some interesting social media strategy. It's functions are favorable for 2013 social media trends.
Great book for entrepreneurs, leaders and business people. Great by Choice by Jim Collins
Smoking or peeing... Great comparison.
A cute LSU traveller via @LSUStudyAbroad
Using a blog as a hub for your social media strategy is a great approach for most organizations.
RIP Zig Ziglar. You inspired many. Your legacy lives on.